Art Direction  |  Design  |  Illustration

More than
meets the eye

Kamstrup’s AMI campaign - A human touch in a digital world.

Worked with marketing manager and creative team to develop an integrated advertising campaign for Kamstrup Water Metering featuring creative across print advertising, digital advertising and social media. 

Beginning with sketches of public parks, scale models were hand built by the creative director and fabrication partner to create the whimsical and charming look for the campaign. Each park model was photographed and composited onto 3d rendered Kamstrup meters which became the featured imagery for the launch. I also illustrated a set of custom icons to highlight features of Kamstrup’s AMI technology.

The campaign was advertised throughout trade publications nationally as well as on their US website and social media channels.

Agency: CraterDust

*Images are property of CraterDust. All work shown above was created while employed at the agency. ©2019 CraterDust.